27
May
stored in: Tim Rowan's Home Care Technology Report and tagged: home health customers and their marketing roles, home health services and inverse marketing, home healthcare services--marketing strategies, inverse marketing and use of social media, inverse marketing as home health service sales strategy, online marketing--trustworthiness
By Roger McManus, MBA (who has held several positions as Director of Strategic Relationships) First in an 8-part series Marketing — the process of telling people how great you are — is a well-established practice. “Inverse Marketing,” — just coming into play in a big way, thanks to ubiquitous social media — is the […]
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